Icelandair Shifts Focus on North Atlantic Flights in 2008


10.12.2007 17:01

- Toronto as a New Destination
- Baltimore/Washington Operation Termination
- Added Capacity to London
- Up to 5 Daily Flights to Copenhagen
- Morning departures to the U.S.



Icelandair will shift the focus of its North Atlantic operations next year. Scheduled flights to Toronto will start in May, while Baltimore/Washington will be taken out of the network this winter. The morning flights to Boston and New York out of Keflavik during the summer will continue this year and capacity to London will be increased slightly. Icelandair will terminate the Baltimore/Washington service effective January 13, 2008, while Toronto flights will begin May 2, 2008.


“Our schedule for 2008 will be similar to our 2007 schedule but we are changing our North Atlantic operations by moving to Toronto in Canada from Baltimore/Washington. We have expanded considerably over the past few years, so the focus in 2008 is on making adjustments to our network.  We have a strong focus on serving our domestic Icelandic market and visitors to Iceland and we are fine-tuning the Icelandair network and our capacity in order to increase its profitability,” says Jón Karl Ólafsson, CEO of Icelandair.


Toronto is Canada's largest city and transportation center. “This city has the potential to become a very popular destination for Icelanders as it's a thriving multicultural city. It also offers possibilities for inbound tourism to Iceland as Toronto is the key Canadian transportation hub for millions of people. Last year we started flying again to Halifax, so we have a strong focus on Canada at the moment,” says Jon Karl. “We say goodbye to Baltimore/Washington now after flying to the city for years. Unfortunately the route became less profitable recently, following the departure of thousands of U.S. citizens from the U.S. military base in Iceland.”


Capacity to London will be increased slightly next year with two flights a day, as well as continued flights to Manchester and Glasgow. The capacity to Copenhagen will be similar to last years with up to 5 flights a day next summer, and an average of 4 flights per day.


Next spring Icelandair will again start morning flights out of Iceland to the U.S., as well as morning flights from Paris and Frankfurt at eight in the morning to Iceland. “Our network is based on a 24-hour rotation where our aircraft leave Iceland for Europe in the morning, return in the afternoon, then
leave for North America for a return to Iceland in the morning. We had a good success with this “reverse” rotation last summer and will continue this year.” Said Jón Karl.


“Next summer we are flying from Iceland to 25 destinations in Europe and North America with varying frequency to each destination. We are constantly reviewing and fine-tuning our schedule in order to offer the best possible service for our clients in Iceland and our other destinations,” says Jón Karl Ólafsson.


With roots stretching back over seventy years, Icelandair is one of the world's longest established airlines.  Icelandair Group, of which Icelandair is one subsidiary, currently employs nearly 3 thousand people in ten countries and is a public company listed on the OMX Iceland stock exchange as ICEAIR. Icelandair Group owns and operates profitable and dynamic travel and transport companies delivering safe, reliable and convenient services.


In addition to the international passenger airline Icelandair, which services more than a dozen destinations in North America and Europe, the Group consists of flight and travel service companies that form the foundation of the fast-growing Icelandic aviation and tourism industries. The Group includes: Icelandair, Travel Service s.a., Icelandair Cargo, Bluebird Cargo, Loftleidir-Icelandic, Air Iceland, IceLease, Iceland Travel, Icelandair Ground Services, Icelandair Hotels and Icelandair Shared Services.



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